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03/20/2009: "Town & Country Shorts Coming Soon!"

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Economy be damned, we're going for it! The cloth is being cut, and the factory at 9th and Broadway downtown starts sewing next week.

To reiterate, these will be made of an ultra-tough hemp cloth blended with thread made from recycled polyester beverage bottles. We've been testing the sample for nearly a year, and it's survived thousands of miles of heavy use with only a bit of fading from the intense SoCal sun last summer.

They're comfortable, good-looking, and tough, and feel great on the bike, so be ready to ride far and free through the heat in our Town & Country Shorts!

Just three or four weeks to go, and you'll see them here and at selected retailers.

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